GoClearcut is an AI marketing partner for Australian small businesses. We review your entire digital presence — website, SEO, Google Business Profile, Google Ads, social media, and AI search visibility — and manage the marketing system that helps your business get found and grow. Founded in 2001 by Jo McAuliffe, we bring 25 years of real marketing experience to every client.

What is the AI Marketing Snapshot?

The AI Marketing Snapshot is a personalised report that reviews your business across six key areas: your website, SEO, Google Business Profile, Google Ads, social media, and AI search visibility. It identifies what's working, what's costing you customers, and what to fix first — with a prioritised action plan you can act on immediately. It costs $95 and is delivered within 3 business days.

What does AI search visibility mean for my business?

AI search visibility refers to how your business appears in AI-powered tools like ChatGPT, Google AI Overviews, and voice assistants — which are increasingly the first place customers look for local businesses. If your business isn't structured in a way these tools can understand and confidently recommend, you're invisible to a growing number of potential customers. The AI Marketing Snapshot assesses this and tells you exactly what to do about it.

How is GoClearcut different from a traditional marketing agency?

Traditional agencies typically manage one or two channels in isolation — a website, or social media, or SEO. GoClearcut reviews and manages your entire digital presence as a connected system. We use AI tools to work more efficiently and consistently, guided by real human strategy and 25 years of marketing experience. You get a genuine marketing authority, not a supplier managing a single channel.

What is AEO and why does it matter?

AEO stands for Answer Engine Optimisation — the practice of making your business the one that gets recommended when AI tools like ChatGPT, Google AI Overviews, and voice assistants answer relevant questions. Where SEO helps you rank in traditional search results, AEO helps you get cited and recommended in AI-generated answers. GoClearcut builds AEO into everything we do.

Do I need to understand AI to work with GoClearcut?

Not at all. You focus on running your business — we handle all the AI tools, strategy, content, and optimisation. Our job is to make AI work for your business without adding to your workload or requiring you to become a technology expert.

How does the process work?

It starts with the AI Marketing Snapshot ($95). You receive a personalised report reviewing your entire digital presence. We then schedule a discovery call to walk through the findings together, answer your questions, and map out what support makes sense for your business. From there, your marketing plan is built around what the Snapshot found — not a pre-packaged service.

What size businesses does GoClearcut work with?

We work with small and medium businesses across Australia — trades, health and wellness, retail, professional services, hospitality, and more. Typically businesses with one to twenty staff who are serious about growth but don't have the time or in-house team to run their own marketing effectively.

Does GoClearcut work with businesses outside Melbourne?

Yes. While GoClearcut is Melbourne-based, we work with small businesses across Australia. All services are delivered remotely, so location is no barrier.

How quickly can I expect to see results?

It depends on where you're starting from and what needs to be fixed. Google Business Profile improvements can show results within weeks. SEO and website changes typically take one to three months to index and gain traction. AI search visibility — appearing in ChatGPT, Google AI Overviews, and voice search — is a three to six month build. We're transparent about timelines because we'd rather set honest expectations than overpromise.

What does ongoing marketing management include?

Ongoing management is tailored to your Snapshot results, but typically covers some combination of: SEO monitoring and optimisation, content creation and publishing, Google Business Profile management and posts, social media strategy and scheduling, Google Ads management, and monthly reporting. Everything is reviewed and adjusted monthly based on what's working.

How much does it cost to work with GoClearcut?

The AI Marketing Snapshot is $95. Ongoing marketing management plans start from $750 per month, tailored to the specific gaps and goals identified in your Snapshot. There are no lock-in contracts — we work month to month because we'd rather earn your business every month than hold you to a contract.

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Web Design Agency Melbourne.

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Looking for professional website design in Melbourne? We create custom Squarespace and Shopify websites that help small and medium businesses stand out online. With expert design, SEO, and digital marketing, we build sites that not only look great but also drive traffic, engage visitors, and grow your business.

Book a consultation

Call 0418 559 194

Websites that do more than look pretty.

We design and build on Squarespace and Shopify to create websites that not only turn heads but turn clicks into customers—blending form, function, and fierce conversion strategy.

Squarespace & Shopify Website Services to Boost Conversions.

Websites | eCommerce

We design and build custom websites and eCommerce shops using Squarespace and Shopify, tailored to help your business grow online.

Illustration of a desktop computer with a colorful splash background, displaying a user interface, symbolizing web design and digital marketing for small and medium businesses.

Many small and medium businesses don’t know where to start when it comes to building a website or growing their brand online. Navigating the digital landscape—web design, eCommerce, SEO, and marketing—can be confusing and time-consuming, especially without the right guidance or expertise.

We make the process simple. Whether you're starting from scratch or upgrading your current setup, we build custom Squarespace and Shopify websites tailored to your brand, complete with powerful eCommerce functionality, optimised content, and smart SEO strategies to help your business grow online with confidence.

Professional website and online shop tailored to your brand
Simple, stress-free process with expert guidance
Affordable solutions designed for business growth

Website Packages.

Packages to suit your budget

Essentials site

starting from: $2,900
timeline: 4-6 weeks

clean, professional, and built to get your business online fast

custom-branded Squarespace website (up to 5 pages)
mobile responsive design
basic SEO setup (page titles, meta descriptions, image alt text)
contact form integration
social media links and favicon
training handover and 14 days post-launch support

ideal for: small service businesses, consultants, local trades

Grow & convert

starting from: $4,900
timeline: 6-8 weeks

a flexible site built for selling or scheduling — you choose

everything in the essentials package, plus:
either:
– e-commerce setup (up to 10 products)
– or online booking system (Squarespace scheduling or Acuity integration)
advanced styling and layout customisation
payments, tax, and shipping setup (if using e-commerce)
email sign-up form with basic automation (Mailchimp or ConvertKit)
1-hour training session and 14 days post-launch support

ideal for: service providers, creatives, coaches, small product shops

Shopify custom

starting from: $7,900
timeline: 6-10 weeks

tailored design for stores that want to stand out and scale

custom Shopify theme design and setup
product setup (up to 20 products with variants)
custom homepage, collection pages and product templates
Shopify apps configured (reviews, shipping, cart, upsells, etc.)
payment, shipping, and tax setup
Google Analytics, Search Console + basic SEO setup
training handover and support

ideal for: product-based brands ready to launch or upgrade

Book a call with an expert.

Book Now

Frequently Asked Questions.

We specialise in designing and building websites on Squarespace and Shopify, two of the most powerful and user-friendly platforms available. Both are ideal for small to medium businesses looking for a professional online presence with flexibility and ease of use.
Yes, every website we build is mobile-responsive and designed with SEO best practices in mind, ensuring your site looks great on all devices and is ready to rank on search engines like Google.
Most websites are completed in 4-8 weeks, depending on the size, features, and how quickly we receive content and feedback. We work efficiently to get your site live without compromising on quality.